In this concept case study, photographer Hannah Webster shows how AI can place a single skincare product image into multiple environments while keeping the product perfectly consistent. The article explores how AI allows brands to create varied campaign visuals, test creative ideas, and generate lifestyle content from one base image without reshoots or high production costs.

In this concept case study, photographer Hannah Webster explores how AI can be used to visualise an adventure-style watch campaign across multiple extreme environments. The article shows how AI enables cinematic brand storytelling, creative prototyping, and large-scale visual ideas without the cost and logistics of traditional global photoshoots.

In this case study, photographer Hannah Webster explores how AI was used to create gritty, alternative brand imagery for a jewellery label, including character-led model portraits and lifestyle visuals. The article shows how AI can move beyond polished stock aesthetics to produce realistic, editorial-style photography for small brands.

In this case study, photographer Hannah Webster shares how AI was used to create lifestyle brand imagery for a small home fragrance business without a traditional photoshoot. The article explores the creative process, from working with real product photos to building digital environments, and shows how AI can help small brands achieve professional visual identity on a realistic budget.